Harley Hints at Entry Level Model Made in India and Electric Bike

made-in-india-bikeWe can’t confirm it, but Gizmag is reported that during the recent 110th anniversary celebrations, Harley-Davidson H-D’s COO (Chief Operating Officer) Matthew Levatich said the brand is planning to release a 500cc model to appeal to entry level riders, and that it will probably be built overseas.  Levatich is quoted as saying, “We have Harley-Davidson factories in India and Brazil – can we leverage those facilities and expertise so it can get to the, for example, Indian consumer, faster?  These are things we are becoming more open-minded to, but we understand the importance of ‘made in America’ – the American quality, spirit and integrity that matters to the customer.”

Levatich also said he’s often asked about an “electric”  model.  ”People would say ‘hell no’. But why not: our engineers are quite intrigued with the idea of what an electric Harley would look like, sound like and feel like. And would it be visceral, would it be emotional, would it be luscious. And there’s a way to do that I believe, and it would be very exciting.”

Industry insiders speculate that the threat of a revived Indian Motorcycle Co is the reason Harley-Davidson is exploring every potential avenue to reverse its shrinking demographic base by attracting younger riders who may not care about where a bike is manufactured.

Read the report at Gizmag here

HARLEY-DAVIDSON REDEFINES MOTORCYCLING WITH PROJECT RUSHMORE

MILWAUKEE (Aug. 19, 2013) –Yesterday, Harley-Davidson unveiled its new lineup of 2014 motorcycle models during the company’s Annual Dealer Meeting in Denver, Colo. The star of the show is not a single bike – rather eight new bikes under the banner Project RUSHMORE, the outcome of a new customer-driven product development effort, which Harley-Davidson implemented to re-engineer the world’s best-selling line of touring motorcycles. The road trip will never be the same.

In the largest scale new model launch in the company’s 110-year history, Project RUSHMORE encompasses eight new motorcycles that feature improved power and braking performance, enhanced rider ergonomics, and dramatic styling updates that completely redefine and fundamentally transform the touring motorcyclist’s experience.

Through the implementation of Project RUSHMORE, Harley-Davidson maintains its leadership in the luxury touring and performance bagger segments with motorcycles that are smart, comfortable, responsive and simply stunning.

A Journey, Led by Riders

“Project RUSHMORE has been touched by thousands of people, most of them being our customers and our employees,” said Scott Habegger, Harley-Davidson Director of Motorcycle Planning. “The voice of the customer is represented not just up front, but throughout the process. In our product development process, we gather input and ideas at formal focus groups, but also at all the events we attend, at our demo rides, sometimes just talking to that rider or passenger sitting on the next stool at a diner. In addition, Harley-Davidson dealers provide valuable input. We then take our ideas and solutions back to customers as prototypes and get more feedback before settling on a final design. With these inputs approved, we are then able to get into production very quickly. We really feel that we are in this together as riders.”

Harley-Davidson listens and responds like never before, and Project RUSHMORE produces thoughtful innovations and technology enhancements that build on the technological foundation that established the company’s dominant leadership in the touring motorcycle segment and collectively transform the Harley-Davidson Touring and Trike motorcycle platforms. Those enhancements slot into four customer-defined categories:

Control:  Project RUSHMORE bikes pass faster, stop quicker and see farther at night, thus inspiring rider confidence.  Each model features the new Twin-Cooled™ High Output Twin Cam 103™ or the High Output Twin Cam 103™ powertrains – both with fuel injection, Reflex™ Linked Brakes with ABS (Anti-Lock Braking System), and Daymaker™ LED and Dual Halogen lighting.

Infotainment: New color-screen Boom! ™ Box infotainment systems feature the first original-equipment voice recognition and touchscreen for music, GPS navigation and phone in motorcycling, with quality audio, Bluetooth® connectivity, text-to-speech technology, plus support for intercom and CB communications in a single module.

Feel: Aerodynamics and ergonomics come together to improve comfort – from the new Batwing fairing with splitstream venting, which reduces head buffeting by 20 percent, to best-in-class ride for passengers with wider and deeper seats and new back and arm rests.

Style: The form and the function of many components are improved – a larger Tour-Pak® and saddlebags with convenient One-Touch latches, sleeker fenders, lighter cast aluminum wheels and intuitive hand control switches.

Project RUSHMORE recalibrates the expectations of touring for motorcyclists. The above elements of Project RUSHMORE are applied to the following 2014 Harley-Davidson Touring motorcycle models:

14_FLHR_AF

Road King®

High Output Twin Cam 103™ powertrain

Stiffer 49mm forks

Dual Halogen headlamp and halogen fog lights

Impeller cast aluminum wheels

Restyled saddlebags with One-Touch latch

Low-profile front fender

Improved instrument graphics

New intuitive hand controls

Available Reflex™ Linked Brakes with ABS

 

14_FLHX_LStreet Glide®

High Output Twin Cam 103™ powertrain

Hydraulic clutch

Boom! Box 4.3 infotainment system

Jukebox media compartment with USB

New Batwing fairing with splitstream vent

Stiffer 49mm forks

Dual Halogen headlamp

Enforcer cast aluminum wheels

Restyled saddlebags with One-Touch latch

One-Touch fuel door

Low-profile front fender

Larger gauges with improved graphics

New intuitive hand controls

Available Reflex™ Linked Brakes with ABS

 

14_FLHXS_AFStreet Glide® Special

High Output Twin Cam 103™ powertrain

Hydraulic clutch

Boom! Box 6.5GT infotainment system

Jukebox media compartment with USB

New Batwing fairing with splitstream vent

Gloss Black inner fairing and color-match fairing skirt

Stiffer 49mm forks

Premium Ride Hand-Adjustable Low Rear Shocks

Dual Halogen headlamp

Enforcer cast aluminum wheels

Restyled saddlebags with One-Touch latch

One-Touch fuel door

Low-profile front fender

Larger gauges with improved graphics

New intuitive hand controls

Reflex™ Linked Brakes with ABS

 

14_FLHTCU_AFElectra Glide® Ultra Classic®

High Output Twin Cam 103™ powertrain

Hydraulic clutch

Boom! Box 4.3 infotainment system

Jukebox media compartment with USB

New Batwing fairing with splitstream vent

Stiffer 49mm forks

Daymaker LED headlamp and fog lamps

LED rear lighting on Tour-Pak

Impeller cast aluminum wheels

Restyled Tour-Pak with One-Touch latch

Restyled saddlebags with One-Touch latch

One-Touch fuel door

Low-profile front fender

Larger gauges with improved graphics

New intuitive hand controls

Reflex™ Linked Brakes with ABS

 

14_FLHTK_AFUltra Limited

Twin-Cooled™ High Output Twin Cam 103™ powertrain

Hydraulic clutch

Stiffer 49mm forks

Boom! Box 6.5 infotainment system

Jukebox media compartment with USB

New Batwing fairing with splitstream vent

Gloss Black inner fairing

Daymaker LED headlamp and fog lamps

LED rear lighting on Tour-Pak

Contrast Chrome Impeller cast aluminum wheels

Restyled Tour-Pak with One-Touch latch

Restyled saddlebags with One-Touch latch

One-Touch fuel door

Low-profile front fender

Larger gauges with improved graphics

New intuitive hand controls

Reflex™ Linked Brakes with ABS

Tri Glide® Ultra

Twin-Cooled™ High Output Twin Cam 103™ powertrain

Hydraulic Assist & Slip clutch

Boom! Box 6.5 infotainment system

Jukebox media compartment with USB

New Batwing fairing with splitstream vent

Stiffer 49mm forks

Daymaker LED headlamp and fog lamps

LED rear lighting on Tour-Pak

Restyled Tour-Pak with One-Touch latch

One-Touch fuel door

Low-profile front fender

Larger gauges with improved graphics

New intuitive hand controls

Linked Braking system

New rear brakes with 16 percent larger rotors

Foot-operated parking brake

Loud Pipes! Take our Poll on the New Indians

In 2011, Polaris bought the Indian brand.  Then they moved the plant from North Carolina to Spirit Lake Iowa and began gearing up for production.  This past March, in Bike Week they released the engine and now in Sturgis they’ve unveiled these bikes.  What do you think?  Winner or dud?

We’ve embedded two separate polls.  One for Harley-Davidson owners and one for everyone else.  We”re curious to see the difference in opinions from those who own the Bar and Shield versus everyone else.

chief classic $18,999

chief classic $18,999

 

Chief Vintage $20,999

Chief Vintage $20,999

2014 Chieftain $22,999

2014 Chieftain $22,999

 

Harley owners

Everyone Else

As Harley-Davidson Prepares for An Indian Revival it Drops Road Glide From Lineup.

harleydavidsonroadglideultra-600Harley-Davidson officials confirmed in an investor conference call Thursday that it intends to discontinue the FLTRX Road Glide Custom and the FLTRU Road Glide Ultra from its 2014 model line up.   Senior vice president and CFO John Olin said the decision was part of the company’s typical process of bringing models in and out of the lineup each year as it introduces new bikes.  “While those two Road Glide models are strong for us, they represent a relatively small portion of our touring sales,” Olin said in the investor call. “We don’t expect any large impact for taking those two models out for the next model year.”

HD’s Chief Operating Officer Matt Levatich told the Milwaukee Business Journal the decision to discontinue those models was so the company could plan ahead for their business and “manage customer expectations.  HD officials say the cuts would not have a material impact on sales going forward.

CEO Keith Wandell told MBJ Harley management isn’t taking the competition lightly, but “we believe the way we’ve positioned our company and how we’ve transformed product development and the pipeline of products we have coming … Our job is to just bring great products to market and make sure we’re winning with great products.”

Wandell gave props to Polaris for picking Sturgis to relaunch the once famous brand. “I think they’ll get certainly a lot of traffic, a lot of folks looking,” Wandell told me. “But it’s just going to be folks that are at Sturgis. I think when we then unveil our new products a couple weeks later, I think it’ll more than offset what’s been done there.”

Harley-Davidson World Ride Tops 10 Million Miles; Record Mileage Eclipses 2012 Total by 28 Percent

E8Milwaukee (June 28, 2013) – Motorcycle riders from around the world enthusiastically joined members of the Harley Owners Group (H.O.G.) on June 23 and 24 to shatter last year’s record mileage total for the Harley-Davidson World Ride by collectively logging more than 10 million miles, a 28 percent increase over the 2012 total. 

Launched in 2008 as H.O.G.’s Million Mile Monday, the annual event was expanded into the two-day Harley-Davidson World Ride in 2012 to give more riders worldwide an opportunity to participate. In 2012, participants logged 7,799,140 miles, but this year as riders celebrated the 110th Anniversary of Harley-Davidson Motor Company and the 30th Anniversary of H.O.G. that culminates this Labor Day weekend in Milwaukee, they blitzed that record by more than 25 percent, tallying an official total of 10,018,231 miles. Riders logged their miles solo, in groups large and small, and through a variety of dealer-led events around the world.

“Harley-Davidson riders are universally united by a special bond that celebrates freedom, independence and self-expression, and the incredible participation in the World Ride this year proves that there is no better way to experience those themes than by riding a motorcycle,” said Ken Knuteson, Director of the Harley Owners Group. “Riding 10 million miles in two days is an impressive statistic, but this accomplishment truly represents the passion we share as a global family of riders.”

Riders from 65 countries participated in this year’s World Ride, with these five countries posting the highest totals:

United States: 4,507,025

Brazil: 1,409,098

Mexico: 1,022,319

India: 983,431

Spain: 352,815

Every mile ridden by participants in this year’s Harley-Davidson World Ride was logged by the online mileage accumulator at h-d.com/worldride, where a rolling odometer recorded the collective distance traveled by all participants in the World Ride in real time as entries were added. Each participant was able to download a commemorative certificate of participation with his or her mileage total for the day.

For more information about the Harley Owners Group, visit hog.com.

 

The HOGs Are Coming To The Strip

vegas HDThe principals of Las Vegas Harley-Davidson have announced plans to construct an $18 million dollar flagship dealership on the south end of the Vegas Strip, close to the iconic “Welcome to Las Vegas” sign, according to the Vegas Review Journal.  The planned 50,000 square ft tw0-level building will replace the current 70,000 sq. ft store located about 2.5 miles from the strip.

Don Andress President, and Tim Cashman, Las Vegas Harley-Davidson vice president, said they have been looking for a Strip site for six or seven years but noted the per-acre cost of $30 million to $40 million was too costly.

The pair said they purchased this 5.25 acre lot for $8 million dollars.

Andress and Cashman project the move will boost revenue 20 percent over the current location with increased sales of new motorcycles, rentals, accessories and clothing.

Andress said 2012 total annual sales were about $60 million, which were 10 percent to 15 percent more than in 2009 when the economy suffered. Annual sales peaked at $80 million in 2005, a huge spike from sales of $3.7 million in their inaugural year in 1995, Andress said.

 

“Going Fishing” on a Harley-Davidson

It’s not quite viral, but this video, titled Raul Echeverz Harley-Davidson (no such dealer exists) has been viewed over 100,000 times.  It’s not quite commercial production quality, but someone went to a lot of time and effort to put out the message that to pick up attractive strange women in the city, all you need is a spare helmet and a Harley-Davidson.

 

THIEVES STEAL BIKE DECEASED OWNER BEQUEATHED TO 9 YEAR OLD SON

harley-stolenFresno CA Eric Reyes dying wish was to bequeath his 2000 HD Road King to his 9 year old son.  Unfortunately, thieves broke into the Pancho Villa Riders clubhouse the day after Reyes funeral and stole the bike.  Eric’s wife, Irene Reyes made an impassioned plea on local television station KMPH “Please bring it back, it’s not for the money. It’s the only thing Eric wanted for his son.”   watch the video KMPH FOX 26 | Central San Joaquin Valley News Source

AEROSMITH AND TOBY KEITH JOIN STAR-STUDDED LINEUP FOR CELEBRATION IN MILWAUKEE

Fans Who Purchase a 110th Anniversary Ticket Package Before April 19 Eligible for Pre-Sale

toby_keith2MILWAUKEE (April 11, 2013) – Rock n’ Roll Hall-of-Famer Aerosmith and superstar Toby Keith will join Kid Rock as headline performers for Harley-Davidson’s 110th Anniversary Celebration in Milwaukee over Labor Day weekend.

Keith will perform Thursday, Aug. 29; Aerosmith will take the stage Friday, Aug. 30; and Kid Rock will round out the epic weekend of music Saturday, Aug. 31. Each headline concert is at the Marcus Amphitheater, located on the south end of Milwaukee’s Henry Maier Festival Park (Summerfest Grounds).

“The variety of entertainment we’re bringing to Milwaukee for the 110th Anniversary Celebration reflects the broad appeal of the Harley-Davidson brand,” said Mark-Hans Richer, Chief Marketing Officer at Harley-Davidson. “With three legendary headliners and 60 bands at the Summerfest Grounds, there’s something for everyone. We’re expecting a rockin’ party throughout the weekend.”

Tickets for the three headlining performances go on sale to the public at 8 am CST Monday, May 6, at www.h-d.com/110tickets. A special pre-sale begins Monday, April 29, and is open to all those who purchase a 110th Anniversary Celebration ticket pack before the April 19 deadline. There are two 110th Anniversary ticket packages for sale on the website.

Here’s What Your 110th Anniversary Celebration Ticket Pack Gets You·         The opportunity to participate in the pre-sale for all three headline performances which require a separate ticket (if purchased by April 19).

·         Access to the Summerfest Grounds Thursday, Friday and Saturday including all 60 musical performers such as ZZ Top, Katey Sagal & The Forest Rangers, Dropkick Murphys, Lupe Fiasco, Common, Brantley Gilbert, Doobie Brothers, Buckcherry, Joan Jett & the Blackhearts, Gaslight Anthem, Sublime with Rome, Halestorm and more to be announced.

 

  • ·         A free download of the official 110th Anniversary event app on your mobile device or smartphone and a map of historic Harley-Davidson sites in Milwaukee.

 

Additional 110th Anniversary Celebration activities in Milwaukee include fan-organized rides, a massive parade, activities at the Harley-Davidson Museum, parties at participating Harley-Davidson dealerships and street parties around the city.

Plan Your Visit to the Harley-Davidson Museum:

Timed ticketing reservations for the Harley-Davidson Museum are required during the 110th Anniversary Celebration and are available exclusively at www.H-DMuseum.com beginning April 29 for Museum members and May 6 for the general public.

There are many activities planned at the Museum including the AMD Invitational Custom Bike Show, H-D Museum Custom Bike Show, Museum Members-Only Lounge, new product displays, a JUMPSTART® Rider Experience featuring 2014 motorcycles, a limited number of small wedding ceremony packages, custom culture artisans, outdoor concessions and live music. All outdoor activities are free.

About the Harley-Davidson 110th Anniversary Celebration

The Harley-Davidson 110th Anniversary is a year-long, global celebration connecting millions of Harley-Davidson fans united by a common bond and shared passion for freedom, self-expression and epic adventure. Included in the official 110th Anniversary calendar are 12 different 110th Anniversary experiences that Harley-Davidson will bring to existing motorcycle events in global markets through September 2013. The events span 11 countries on six continents and are capped by two main celebration events in Rome, Italy, in June 2013 and Milwaukee during Labor Day weekend.

 

Harley-Davidson fans are invited to learn more about the 110th Anniversary and join the celebration online where they can share videos, images and experiences on Facebook, Twitter with the hashtag #HD110, and at www.h-d.com/110.

Harley announces band list for 110th

Rock To Rap And Everything In Between: Harley-Davidson Unveils Preliminary Lineup For 110th Anniversary Celebration

ZZ Top, Katey Sagal & The Forest Rangers, Dropkick Murphys, Lupe Fiasco, Common and Brantley Gilbert Among First of 60-plus Bands Scheduled to Rock Milwaukee’s Lakefront Labor Day Weekend

MILWAUKEE, April 5, 2013 /PRNewswire/ – An eclectic mix of talent ranging from emerging stars to legendary bands will rock the Milwaukee Lakefront with Harley-Davidson during the culmination of the company’s year-long, global 110th Anniversary Celebration.

More than 60 bands will take to the stages of Milwaukee’s Henry Maier Festival Park (Summerfest Grounds) Thursday, Aug. 29, through Sunday, Sept.1, 2013. The first round of confirmed performers includes ZZ Top, Katey Sagal & The Forest Rangers, Dropkick Murphys, Lupe Fiasco, Common, Brantley Gilbert, Doobie Brothers, Buckcherry, Joan Jett & the Blackhearts, Gaslight Anthem, Sublime with Rome and Halestorm.

“This is just the tip of the iceberg of the talent we’re bringing to town for the 110th Anniversary Celebration,” said Mark-Hans Richer, Chief Marketing Officer at Harley-Davidson.  “Stay tuned for the unveiling of even more bands, including two additional headlining acts.”

All of the concerts featured on the Summerfest Grounds stages are included in the cost of a 110th Anniversary Celebration ticket. Two ticket options are now on sale at www.h-d.com/110tickets.

Celebration Ticket – Print at Home ($95 USD; convenience fees not included) Available for purchases made within the continental U.S.; includes access to the Summerfest Grounds on Thursday, Friday and Saturday, an opportunity to purchase tickets for the headlining concerts at Marcus Amphitheater before they go on sale to the public, a link to download the official event app on a mobile device or smartphone, and a map of historic Harley-Davidson sites in Milwaukee.

Commemorative Celebration Ticket Package ($102.50 USD; convenience fees not included) Includes the above admission package plus a photo frame holder, commemorative laminated ticket and lanyard, Milwaukee 110th Anniversary pocket guide, limited edition poker chip, guitar pick keepsake and drink koozie with corresponding drink discounts.

Those who purchase a Celebration Ticket before April 19 will have the opportunity to buy tickets for the three headlining concerts at the Marcus Amphitheater starting April 29, one full week before they go on sale to the public May 6. Harley-Davidson recently announced Kid Rock will perform Saturday, August 31, as one of the featured acts and will announce two additional headliners in April.

For Harley Owners Group® members, the ticket and ticket packages also include the H.O.G.® 30th Anniversary celebration with members-only access to the Summerfest Grounds on Thursday, August 29, from noon to 5:00 p.m., including a headline performance by Lynyrd Skynyrd, along with other members-only activities throughout the weekend. There is no additional charge to H.O.G.® members to join in the celebration of the H.O.G.®  30th Anniversary. H.O.G.® membership card must be shown with a Milwaukee 110th Anniversary Celebration ticket for entry.

Harley-Davidson 110th Anniversary Concerts Currently Announced:
(Listed in order of appearance)

Thursday, August 29
Whiskey of the Damned
Lynyrd Skynyrd (H.O.G. Members only)
Elvin Bishop
Blue Oyster Cult
Dropkick Murphys
The Doobie Brothers
Joan Jett & the Blackhearts
Lupe Fiasco

Friday, August 30
Gabriel Sanchez & The Prince Experience
MAD MEX
Jonathan Tyler and the Northern Lights
ZZ Ward
Shooter Jennings
The Dirty Heads
Foxy Shazam
ZZ Top
Gaslight Anthem
Sublime with Rome
Buckcherry

Saturday, August 31
D.B. Bryant Band
Moderatto
The White Buffalo
Tyler Bryant & the Shakedown
The Whigs
Halestorm
Katey Sagal & The Forest Rangers
Common
Brantley Gilbert

Additional 110th Anniversary Celebration activities in Milwaukee include fan-organized rides, a massive parade, activities at the Harley-Davidson Museum, parties at participating Harley-Davidson dealerships and street parties around the city.

About the Harley-Davidson 110th Anniversary
The Harley-Davidson 110th Anniversary is a year-long, global celebration connecting millions of Harley-Davidson fans united by a common bond and shared passion for freedom, self-expression and epic adventure. Included in the official 110th Anniversary calendar are 12 different 110th Anniversary experiences that Harley-Davidson will bring to existing motorcycle events in global markets throughout September 2013. The events span 11 countries on six continents and will be capped by two main celebration events in Rome, Italy, in June 2013 and Milwaukee during Labor Day weekend.

Harley-Davidson fans are invited to learn more about the 110th Anniversary and join the celebration online where they can share videos, images and experiences on Facebook, Twitter with the hashtag #HD110, and at www.h-d.com/110.

About Harley-Davidson Motor Company
Harley-Davidson Motor Company produces heavyweight custom, cruiser and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear and apparel, and general merchandise. For more information, visit Harley-Davidson’s website at www.harley-davidson.com.

 

CONTACT: Amanda Lee, +1-414-343-4105, amanda.lee@harley-davidson.com