Peterson Museum Throws Motorcycle Icon a Birthday Bash

Arlen Ness PhotoLos Angeles, Calif. (June, 2013) – Few, if any, have had a more prolific and respected career in custom motorcycle building than Arlen Ness, and the Petersen Automotive Museum is thrilled to honor the man himself and his creations with a Birthday Bash on July 12, followed by a motorcycle cruise-in on July 13 and a special summer-long exhibit titled Arlen Ness: Art on Two Wheels.

The Arlen Ness Birthday Bash on July 12 at 6p.m. will include cocktails and dinner in celebration of Ness. Friends of Arlen Ness will speak to honor the legend, who will also answer questions from the audience. Tickets are $95 and can be purchased at www.Petersen.org.

The exhibit will open on Saturday, July 13, marked with a V-Twin Cruise-In from 9 a.m. to 2 p.m. Anyone who rides a motorcycle to the museum will receive free parking and two-for-one admission to the museum. Arlen Ness will be signing autographs at 11:00 am.

Arlen Ness: Art on Two Wheels, which runs through Sept. 8, 2013, will feature motorcycle masterpieces built by Arlen Ness that together embody a style and spirit that blends sculpture and the thrill of motoring on two wheels. Alongside Arlen’s bikes will be others built by his son Cory and grandson Zach—three generations of the Ness family have crafted some of the most stunning and trend setting custom motorcycles to ever grace the highway.

Ness began his career in the 1960s with the customization of a 1947 Harley Knucklehead. After entering the bike in local shows, he was noticed by future customers and started a business custom painting bikes. As his popularity grew and demand increased, Ness began selling custom parts and custom motorcycles with a stretched and lowered style which became the hallmark of his designs. After more than four decades, Ness has a large product line specializing in Victory and Harley-Davidson accessories and has received a variety of awards including Builder of the Year, Lifetime Achievement Awards and induction to the Motorcycle Hall of Fame.

Multi-Talented Soccer Star Show Texting and Riding Skill

Beckham is “bending” the rules..
Image: Splash

Who needs two hands on the handlebars?  Certainly not David Beckham, who was photographed by Hollywood paparazzi on his custom motorcycle recently in Mailbu California checking his cell phone in traffic. The 37 year old dad, who’s wife, Victoria, gave birth last year to their infant daughter Harper was reportedly checking his text messages, but that’s not clear from the photograph.  What is evident is Beckham is violating California (as well as his native Austrailian) road rules by using a hand held mobile device while operating a motorized vehicle.  But, we won’t tell if you don’t.

have you ever checked your cell phone while operating a motorcycle? Take the poll and confess…

The Powersport Institute Students Build Custom Bike for AMD World Champ Competition

NORTH RANDALL, Ohio – Students from leading tech training school The PowerSport Institute (PSI) spent the last several weeks building a custom chopper-bagger style bike they named “Students’ Pride” to enter in the World Championship of Custom Bike Building competition.

The World Championship of Custom Bike Building exists to showcase and promote international custom motorcycle design and engineering quality, craftsmanship and innovation; and to promote the evolution of custom motorcycling in ways that help secure the unique enjoyment of custom motorcycles for future generations of riders.

“Students took pride in building this motorcycle, spending countless hours customizing and building the custom bike,” said Bernie Thompson, PSI campus director.  “Participating in the AMD World Championship of Custom Bike Building competition gives our students a chance to combine the technical training they’ve received at our school with their raw creative skills like metal fabrication and welding.”

PSI students modified the bike with products donated by numerous aftermarket companies: an S&S Cycle engine; Baker Drivetrain transmission; ACCEL digital fuel injector, coils and spark plugs; Diamond Heads cooling system; Sherwin Williams paint; Gardner-Westcott Company chrome plated and stainless steel fasteners; apc parts and accessories; Supertrapp performance exhaust; Tricky Air & Billet shocks; Cometic Gasket high-performance gaskets; JIMS performance parts; Frame Lock motorcycle clamping system to prevent tipping during hauling; Corbin seats and saddles; Avon Tyres tires; Daytona Sensors, LLC sensors.

The PSI bike will debut at the 2011 Sturgis Motorcycle Rally, which takes place on Main Street, Aug. 8-14, in Sturgis, S.D.  The World Championship is a free-public-admission four-day event that opens Sunday, Aug.7, with an awards ceremony at 3:00 pm MST on Wednesday, Aug. 10, 2011.

PSI, which is an official sponsor of both the Sturgis Motorcycle Museum and Hall of Fame, Inc. as well as World Championship of Custom Bike Building, offers a 9-week course as part of the American V-Twin Program that focuses on custom bike building and performance combining technical training with creativity and design elements including metal fabrication, welding and finish painting.  Students start from scratch and build a rolling chassis and frame, as well as learn how to add engine, drivetrain, transmission, wheel and suspension components and a variety of aftermarket performance parts, which are popular in the motorcycle industry.

“PSI is the first motorcycle training facility to formally train and accredit students to achieve the skills necessary to customize motorcycles,” added Thompson.  “Partnering with the World Championship allows us to offer our students the best resources in motorcycle customization.  Plus our students can participate in exciting, rewarding industry events like Sturgis.”

To learn more about PSI’s custom bike building program, call 800.322.7000 <tel:800.322.7000> or visit www.psi-now.com.  Follow PSI on Twitter (http://twitter.com/PowerSportInst) and Facebook (http://www.facebook.com/Power-Sport-Institute) and visit their YouTube page at www.youtube/Power-Sport-Institute.

About the PowerSport Institute
The PowerSport Institute, the largest motorcycle and powersport training campus in the U.S. set on nearly 15 acres, is dedicated to providing premier technical training by pursuing industry alliances, providing outstanding training equipment and focusing on the needs of students.  As the branch campus of leading automotive tech training school Ohio Technical College, PSI draws students from all over the United States.  The PowerSport Institute offers comprehensive diploma programs in power sport technology including motorcycle, ATVs, snowmobiles, personal watercraft, American V-Twin training including custom bike building and an opportunity to earn an AAS degree in Powersport Technology.  For more information, contact PSI at 800.322.7000 ext. 211 <tel:800.322.7000%20ext.%20211> or visit www.psi-now.com

 

 

 

Harley-Davidson® Events Rule @ Sturgis 2011 Rally

MILWAUKEE (July 12, 2011) – Harley-Davidson riders and enthusiasts will revel in one of the motorcycle world’s most unique and exciting events at the 71st Annual Sturgis Motorcycle Rally in South Dakota’s legendary Black Hills region.

 

The Harley-Davidson Road Tour will run from Saturday, August 6 through Saturday, August 13 at its location at the intersection of 3rd and Lazelle streets in downtown Sturgis. All Harley-Davidson activities in Sturgis are free of charge and include the following:

New 2012 Harley-Davidson motorcycles, H-D1 customization and MotorClothes® riding gear and apparel, including free helmet fittings

·        Harley-Davidson Custom Ride-In Show, Thursday August 11

·        XR1200 Racing Experience presented by Harley-Davidson Insurance

·        Muscular Dystrophy Association (MDA) pin sales and Custom Motorcycle Raffle

·        Free Bike Wash

·        Willie G. Commemorative Merchandise

·        AMD World Championship of Custom Bike Building, August 8-10

·        Women’s Area including the JUMPSTART rider experience, bike lift and more

 

Harley-Davidson demo rides for the new 2012 motorcycles will be available in Sturgis at Hersrud’s Chevrolet Dealership near Interstate 90 at Exit 30 from Saturday, August 6 to Friday, August 12. Riders can enjoy as many bikes as they want, but must have a valid motorcycle license and adhere to riding gear requirements and safety rules. There will also be a 2012 Harley-Davidson motorcycle display at this location, including a Fit Shop display for motorcycle customization.

 

For a complete listing of Harley-Davidson events at the 2011 Sturgis Rally, please visit www.harley-davidson.com/sturgis

Some incredibly creative and passionately customized bikes at the Sturgis Rally will be displayed at the Harley-Davidson Ride-In Show, on Thursday, Aug. 11 at 3rdand Lazelle streets. There is a $10 entry fee, and all proceeds will be donated to MDA with cash prizes awarded in all categories.

There will be a pin stop and merchandise sales for Harley Owners Group (H.O.G.) members at the Harley-Davidson Lazelle Street location, H.O.G. members can get a special pin at the AHDRA races, and more information on other H.O.G. events is available at www.members.hog.com

 Race fans will be able to check out the AHDRA Screamin’ Eagle Performance Parts Race at the Sturgis Dragway on August 10 and August 11, so visitwww.ahdra.com

Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycle parts, accessories and general merchandise. For more information, visit Harley-Davidson’s website at www.harley-davidson.com

Two American Icons Reunite to Salute The Forces of Good

Harley-Davidson® and Marvel Studio’s Captain America Join Forces to Defend Freedom

MILWAUKEE (July 5, 2011) – On July 22, two icons of freedom will roll onto the silver screen when Marvel Studios releases Captain America: The First Avenger, who defends freedom and justice for all on a Harley-Davidson® WLA motorcycle.

During World War II, Harley-Davidson produced and dispatched approximately 90,000 WL motorcycles overseas to support the war effort.  The motorcycle was affectionately known as the “Liberator” by U.S. Service Men and Women.

To celebrate this reunion, Harley-Davidson Motor Company has created the “H-D® Free the World” promotion, which features two grand prizes.  One lucky U.S. military member, as well as a non-military member, will each win the opportunity to work with Marvel and the Motor Company to customize their own one-of-a-kind new Harley-Davidson Sportster® 1200 Custom motorcycle in Harley-Davidson’s hometown of Milwaukee, Wis.

“Captain America makes the perfect marketing partner for Harley-Davidson as he truly embodies the iconic, heroic and American aspects of our brand,” said Dino Bernacchi, Harley-Davidson’s director of Marketing Communications. “Both Captain America and our motorcycles are great symbols of freedom.”

“We’re excited to partner with Marvel given their success in pulling in large, young and diverse audiences,” added Bernacchi.  “Big and heroic activations like this build interest and excitement in our amazing sport among potential new customers, so we hope to see some new Captain America fans on the road soon.”

Each of the grand prize winners of the “H-D Free the World” promotion will travel to Milwaukee to create the Harley-Davidson Sportster 1200 Custom of their dreams at one of the Motor Company’s production facilities.  The promotion also features unique “first prizes” for one U.S. military member, as well as non-military member to attend a Harley-Davidson Academy of Motorcycling Riders Edge® class to learn how to ride alongside a friend.

Additionally, Captain America fans can visit their local Harley-Davidson dealers to secure an exclusive poster featuring Captain America on his 1942 Harley-Davidson “Liberator,” while supplies last.  Harley-Davidson’s promotional Web site, www.h-d.com/captainamerica

 also features never-before seen footage that was produced in collaboration with Marvel.

Legal residents of the United States who are at least 18 years of age can enter the “H-D Free the World” promotion at www.h-d.com/captainamerica

through December 1, 2011.

 About the Captain America Harley-Davidson “Liberator”

Harley-Davidson collaborated with Marvel Studios to create five motorcycles for the Captain America: The First Avenger film, which traces Captain America’s origins as a World War II era Super Hero who rode a military motorcycle as a means of transportation.

The Motor Company coordinated the modification of the current day Harley-Davidson® Cross Bones® model to resemble an original 1942 WLA Army motorcycle. The Motor Company also worked with Marvel Studios to recreate additional parts, such as an ammunition box and leather gun scabbard, to ensure the motorcycles looked as authentic as possible.

Three bikes were used in the film for riding and stunts, and two were reserved for a scene in which Captain America lifts a motorcycle over his head at a USO appearance.

Two of the motorcycles will become part of the Harley-Davidson Museum’s permanent collection and one will be featured in a special temporary display at museum showcasing a sampling of items from the movie, including a Captain America leather “rescue jacket,” his signature ‘A’ helmet, and shield he carried in the film.

For more information about Harley-Davidson’s partnership with Marvel Studios around Captain America: The First Avenger, including the “H-D Free the World” promotion, visit www.h-d.com/captainamerica

About Captain America: The First Avenger:

“Captain America: The First Avenger,” directed by Joe Johnston, from a screenplay by Christopher Markus & Stephen McFeely, will focus on the early days of the Marvel Universe when Steve Rogers (Chris Evans) volunteers to participate in an experimental program that turns him into the Super Soldier known as Captain America.  As CaptainAmerica, Rogers joins forces with Bucky Barnes (Sebastian Stan) and Peggy Carter (Hayley Atwell) to fight the evil HYDRA organization, led by the villainous Red Skull (Hugo Weaving). One of a continuing slate of films being produced by Marvel Studios based on the Marvel characters, “Captain America: The First Avenger” joins Thor which was released on May 6, 2011 and Marvel’s The Avengers which is coming to theaters on May 4, 2012. “Captain America: The First Avenger” will be distributed by Paramount Pictures on July 22, 2011.

 About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years.  Marvel utilizes its character franchises in entertainment, licensing and publishing.  For more information visitwww.marvel.com

About Harley-Davidson Motor Company

Harley-Davidson Motor Company produces heavyweight custom, cruiser and touring motorcycles and offers a complete like of Harley-Davidson parts, accessories, riding gear and apparel, and general merchandise. For more , visit Harley-Davidson’s website at www.harley-davidson.com

California Scooter Company Donating CSC Motorcycle To In-N-Out Burger Foundation

 

California Scooter Company is donating a custom motorcycle to the In-N-Out Burger Foundation for auction at the In-N-Out Burger 24th Annual Children’s Benefit Golf Tournament.

May 19, 2011 – California Scooter Company announced it is donating a custom motorcycle to the In-N-Out Burger Foundation for auction at the In-N-Out Burger 24th Annual Children’s Benefit Golf Tournament.  This is the second year in a row CSC Motorcycles has prepared and donated a custom motorcycle for the iconic In-N-Out restaurant chain’s annual charitable event.

“We’re proud we can support the In-N-Out Foundation,”said Steve Seidner, the CSC Motorcycles chief executive officer.  “This is a worthy charity and we are pleased we can help.   Last year, our California Scooter raised $8,000 for the In-N-Out Foundation, and we hope our 2011 bike brings as much or more.    In-N-Out is a great organization, and we’re glad we can help their magnificent charitable work.”

This year’s custom In-N-Out California Scooter has a paint theme based on In-N-Out’s funny car drag racer, including the In-N-Out logo, crossed palm trees, and deep ruby red metalflake paint.   Last year, the California Scooter was one of the most exciting items auctioned at the annual In-N-Out Annual Children’s Benefit Golf Tournament, and it brought one of the highest prices at the In-N-Out fund raiser.

California Scooter Company has prepared several corporate-themed bikes for various companies, including one most recently built for Go Go Gear (a Los Angeles-based apparel manufacturer; www.gogogearla.com).  “We enjoy building corporate customs along with our standard motorcycles,” Seidner said.  “We like helping companies promote their image, and the California Scooter platform provides a great palette for doing do.”

Organizations interested in developing corporate-themed custom California Scooters can contact CSC Motorcycles at 909 445 0900.

California Scooter Company manufactures 150cc street-legal motorcycles. The company sells in all 50 US states and Australia, and is in the process of certifying its bikes in Europe and Canada.

Steven Tyler Joins Motorcycle Club

He is the Demon of Screamin, a walking, talking exclamation point who has become a living legend. The internationally known front man of Aerosmith, and now American Idol judge, Steven Tyler has earned many accolades. And now he’s part of a different kind of venture, a custom motorcycle company that’s located right here in the Granite State. Tiffany Eddy caught up with Tyler at the company’s Boston launch and got to sit down and talk about two of his favorite subjects… motorcycles and New Hampshire.

Read More Here..

2011 LA Calendar Motorcycle Show Preview

 

The 20th annual Los Angeles Calendar Motorcycle Show presented by Russ Brown Motorcycle Attorneys, America’s premier custom, cruiser, performance streetbike event returns to the Queen Mary in Long Beach, Calif., on Saturday July 16, 2011.

The Show features many of the world’s top Pro and Amateur custom street bike builders in attendance with their newest 2-wheeled creations of rolling art to compete in the Calendar Show Bike Building Championship for cash and awards including the coveted Best of Show Trophy.

Making a return to this year’s Show are two legendary custom bike builders which have been featured in the popular FastDates.com Iron & Lace Custom Motorcycle PinUp Calendars over the past 20 years. Read More…

ULTIMATE BUILDER CUSTOM BIKE COMPETITION FINALE TO TAKE PLACE AT DAYTONA BEACH BIKEWEEK

Ultimate Builder bike show wraps up in Daytona

Daytona Beach (March 3, 2011) – The Progressive International Motorcycle Shows is set to host the Ultimate Builder Custom Bike Competition: United States Championship, at Ocean Center Daytona Beach Wednesday, March 9 to Friday, March 11. This elite custom motorcycle builder competition will feature winners from previous stops on the tour, as well as local custom bikes from the Daytona Beach area. Top winners will receive up to $6,000, for first place in class.

From New York to California, more than 300 custom builders have competed in the Ultimate Builder Custom Bike Competition for a piece of the $90,000 cash purse prize. All participants in the Daytona competition will receive a professional photo shoot of their bike, in studio, at the show. Winners will be announced on Friday, March 11, at 3:00 p.m.

The Ultimate Builder Custom Bike Competition uses a three class format with motorcycles categorized as freestyle, modified Harley or performance custom. Judging will be conducted by the competitors themselves, with the top five builders in each class receiving awards, as well as a special “people’s choice” award to the builder who receives the most votes from show attendees.

For the first time ever, Progressive Insurance is the title sponsor for the 12-city tour. The show will be open to the public Wednesday, March 9 through Saturday, March 12, at Ocean Center Daytona Beach, located at 101 North Atlantic Avenue, in Daytona Beach. Show hours are Wednesday, from 12 p.m. to 5 p.m. and Thursday through Saturday, from 10 a.m. to 5 p.m. Admission to the event is FREE. For more information, call 800/331-5706, text “MOTO” to 23333 (standard text messaging rates apply) or visit www.motorcycleshows.com.

 


Michael Lichter at Work

Lee Wimmer (left) with Michael Lichter getting ready to photograph his bike for a future feature in Easyrider Magazine

Custom motorcycle builders know one thing, Michael Lichter is a photographic wizard. And with over three decades in the industry and lifestyle, Easyrider photographer Michael Lichter has become almost as famous as the bikes he photographs.

Quiet and unassuming, Lichter goes about his work out of the spotlight. The same spotlight he deftly shines upon the two wheel lifestyle, capturing the essence and spirit of the “american biker.”

This January in Charlotte, Lichter set up his studio, as he does at all the Easyrider Bike Show stops to photograph bikes that will eventually find their way onto the pages of Easyrider magazine. This video shows just a fraction of the time and care Lichter and his staff take to get the bike into position to begin the photo shoot.

You’ll notice that no detail is overlooked as an assistant cleans both tires before backing the bike into place.