Vespa Taps Budget-Minded MintLife to Help Consumers Plan a Cleaner, Cheaper Transportation Future





NEW YORK, April 13, 2011 –  Vespa USA

is joining forces with MintLife, the award-winning blog of, the free personal finance website that helps budget-minded Americans track and manage their money.  To encourage consumers to rethink their transportation and commuting choices, MintLife has added motor scooter ownership to its portfolio of cash-conservation tips.  The more than 1 million daily visitors to MintLife will get a reminder that the road to savings – and foreign oil independence – is even faster when it’s occasionally traveled on two wheels.  An infographic of how motor scooters can change the urban transportation landscape, along with examples of how major U.S. cities from New York to San Francisco have joined the cause with special incentives for riders, is available at Vespanomics 2020.


Showing the measurable benefits of switching a percentage of vehicle miles to motor scooter miles is just one part of Vespanomics 2020

, Vespa USA’s forecast of how scooters can contribute to reducing our nation’s foreign oil imports by a third by 2025 – the target set by the current administration.  Vespa USA has been committed to educating consumers and officials about the tangible benefits of motor scooter commuting since introducing Vespanomics in 2006. The call to action today is no less urgent.  With fuel prices on the fast track to $4.00 per gallon, finite U.S. oil reserves and a national mandate, the need for reducing gas and oil consumption and ultimately foreign oil dependence is more important than ever.


As the Vespanomics 2020 data points out, it’s easy to make an immediate impact. From 1990 through 2000, there has been an average annual increase of 2,325,000 licensed drivers.  Looking forward to the year 2020, it is estimated that we’ll have nearly 237 million licensed drivers in the U.S., each averaging 14,274 miles annually. If just 10 percent of these licensed drivers shifted 33 percent of their miles to motor scooters, gasoline consumption would be reduced by 3.9 billion gallons per year.  That’s a reduction of 198 million barrels of oil from American ports, saving our nation $21.4 billion per year.  Motor scooters don’t just sip fuel; the new generation also runs super clean.  This occasional switch to two wheels would also reduce carbon dioxide emissions by 77.3 billion pounds annually and create in excess of 100,000 new domestic jobs

If Americans embrace Vespanomics over the course of the next decade, states and cities will need to make strides in ensuring that riders have a safe environment and incentives to switch. Some major cities aren’t waiting around – they’ve taken a leadership role in boosting ridership by creating awareness-building programs and proactively providing attractive incentives.  For example, San Francisco, Boston, Cincinnati,Seattle, and New York have all added special – and in some cases, free – parking for scooter commuters.

Key findings include :

If 10 percent of licensed drivers shifted 33 percent of their miles to two- or three- wheels:

o    Gas consumption reduced by 3.9 billion gallons/yr. (reduction of 198 million barrels of oil, saving the U.S. $21.4 billion/yr.)

o    Emissions reduced by 77.3 billion pounds/yr.

o    Create in excess of 100,000 domestic jobs


For more information on Vespanomics 2020, visit

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Do You Mind if We Share This Taxi Ma’am?


Entrepreneurs in foreign countries have already been using motorcycles as taxi cabs for years especially in the heavily congested parts of Asia.  It’s a trend that never caught on in the US.  But now Moto Limos believes American’s are ready and they’ve chosen the two cities with the densest populations,  New York and Los Angeles.

Moto Limo hopes to lure the busy business traveler to it’s services by pitching that when others are stuck in traffic, you’ll get to your destination on time.  blue Tooth helmets will be provided for productivity and they’ll provide rainsuits during inclimate weather and a blanket for those New York winters.

Moto-Limo says they can also carry some luggage for you.  Click here for luggage carrying ability

You can  also request a trailer with the taxi and will come with at least 15 year professional experienced rider. This is a club service so you can expect to pay a membership fee of  $125 to $150 depending on your choice of bikes and services.  It could cost you around $90 for the Gold Wing, that also depends on your membership status.


5 Ways to increase fuel efficiency on your motorcycle

Poor  fuel mileage results in frequent stops at the gas pump, which translates into less money in your wallet.

Sometimes it takes a little detective work  to figure out where the problem is, and sometimes you can solve the problem yourself without taking the bike to a shop.

With gas prices reaching $4/ gallon and projected to go higher this summer, riders are looking for every possible way to make less stops at the gas pump.

#1 – You want to make sure you get gas at a pump that is accurate. Most pumps today are electronically configured and managed so they’re usually correct.  Basically this means to only stop at respectable gas stations and try to stay away from those old, outdated pumps that aren’t correctly managed.  Many states have agencies that inspect gas pumps and certify their accuracy.  Look for this sticker.

#2 –  Check the gas tank for small leaks. Before you crank up your bike, look on the floor for small puddles of gas. Most of the time you can see where the gas came from on the bike if you don’t move the bike. Hard-line cracks on the fuel tank are infamous on older tanks. Debris in the tank need to be cleaned out as well. Fixing Gas Tanks Guide You will also need to check the fuel lines for small holes.

#3 – Bad gas can clog  up the fuel injector or carburetor  and will reduce your fuel efficiency. Click here to find out how to clean your injector.

#4 – Nine times out of ten your motorcycle just isn’t getting proper combustion due to carbon build up in the engine. Air filters are the main air intake for the engine and if it’s clogged then the engine just can’t breath.  This will effect fuel efficiency as well and should be checked every time you change the oil.

#5  – Changing the oil and spark plugs are a basic necessity  with every vehicle but with your motorcycle there are several things you need to keep up with. Compression checks to make sure the piston rings are firing right, value clearance should be at manufactured specifics, clutch plate needs to be in good condition, chain should be tight not loose, wheel bearings,  and the brakes should be in good condition.

The rider is just as important when talking about fuel efficiency. Cold starting is the place where every rider puts the most wear and tear on the motorcycle. When starting the engine cold you never want to rev the engine excessively.  You also want to make sure you are changing gears at the correct speed and don’t rev the engine unnecessarily in-between gear changing or at the light. Ride easy for the first 5 miles and turning the engine of when having to stop for longer than a minute can help reduce wear and tear thus resulting in better fuel efficiency. Lastly, riding the clutch and depressing the brake while riding is the most common problem most riders do and most do it without even realizing it but this can cause major problems in fuel efficiency.

What about E85 fuel?  Avoid it.  Period.  Especially if your motorcycle will sit for a long period of time after filling up.   Motorcycles are not designed to run on ethanol blended fuel and cause all kinds of damage to internal components.  If you must fill up with E10 or E15 gas, make sure you use it up before parking your bike for longer than a couple days.  See more about ethanol and motorcycles here.

Will High Gas Prices Help or Hurt Motorcycle Industry Recovery?

In a report in USA Today experts are warning that consumers could see gas climb to near $4 a gallon at the pump by the summer as the cost of crude is expected to rise beyond $100 per barrel.   In 2008, the price of gas spiked to $4.11 per gallon.

In 2008, small motorcycle and scooter sales jumped, while sales of larger displacement bikes dropped like a rock.

What do you think?  Will that pattern hold if gas prices rise above $4 per gallon this spring?   Leave a comment here or on our Facebook page.