Mark Blackwell Joins The Board Of Zero Motorcycles

SANTA CRUZ, Calif. (May 10, 2011) – Zero Motorcycles, the global leader in the electric motorcycle industry, today announced that Mark Blackwell joined its Board of Directors. Mark was inducted into the AMA Motorcycle Hall of Fame in 2000. Mark started racing while in his teens and was one of the very first American Motocross superstars. After his racing career, Mark has held positions of increasing responsibilities in the motorcycle industry, initially at Suzuki, then at Husqvarna, at Suzuki again and finally at Victory Motorcycles where he was Vice President & General Manager through a critical growth period for the brand. In addition to his new responsibilities with Zero, Mark remains an executive of Polaris Industries.

“I am delighted to join the Board of Zero Motorcycles. I have tracked the progress of the company from afar and been impressed with its growing product line and its increasingly well-established brand, channel, and supply chain. I look forward to helping the company grow in the coming years and advising its team of talented, industry-experienced executives,” said Mark Blackwell.

“My colleagues and I have known Mark for a while and we greatly value his industry insight, knowledge of motorcycles, and years of managerial expertise,” said Aflalo Guimaraes, Managing Director of The Invus Group, LLC and a Zero board member. “We are excited Mark has elected to join the Board of the company and we know his contributions and talents will make an enormous impact on our business moving forward. We look forward to a close and productive relationship with him.”

About Zero Motorcycles:
Zero Motorcycles is the next step in motorcycle evolution and represents the ultimate electric motorcycle technology. Unencumbered by conventional thinking about how they design, manufacture and sell high performance electric motorcycles, they are on a mission to turn heads and revolutionize their industry by combining the best aspects of a traditional motorcycle with today’s most advanced technology.

 

New Husqvarna Motorcycles Website Goes Live



May 6, 2011 – Corona, CA – Husqvarna has committed some serious resources to the North American marketplace. Starting with a $12 million contingency plan Husky has more than doubled its investment in parts and accessories to serve Husqvarna dealers and customers alike. This level of investment continues with the latest dealership collateral materials and effective immediately, the launch of a specific website for the United States. “New model info, brochures, sales promotions, contingency awards, and complete US specific product information are now available at www.husqvarna-motorcyclesna.com,” explains Corey Eastman, Husqvarna NA’s National Marketing Manager.

“We will also be using the website as a true communications tool,” adds Corey. “Everything from a dealer locator to the latest news from Husqvarna and the magazine tests of our motorcycles is available at the site, as well as some fun stuff including Team Husqvarna race bios, photo galleries and links to our social media outreach at Facebook and Twitter.” This launch is just the tip of the iceberg when it comes to all the behind the scenes efforts Husqvarna’s new management team has been making.

“I guess if you don’t blow your own horn, no one else will, but honestly, the new team has had a pretty productive six months,” Corey claims. “In addition to moving operations from New Jersey to Southern California, and bringing an entirely new management team on board as well as rolling out the 2011 models and going racing with Fred Andrews/FAR, Zip-Ty and Hall’s Cycles we have been busy behind the scenes to help the Husky dealer network. We created the new ‘Ride More’ message and came up with the creative 2.99% APR financing offer and 60-month terms to make it work. Dealer collateral materials from full model line posters, hang tags, handlebar placards, stickers, window clings, floormats and more have also been introduced.”

Eastman is quick to add that even more is in the works and the 2012 models are ahead of schedule. “The first place dealers and customers alike can learn about all the latest Husky happenings will be at the website. This site is designed to be far more than a virtual brochure,” he says. “It is a very dynamic product, always changing, adding new content and connecting with the customer to give everyone a reason to Ride More!”

Click On: www.husqvarna-motorcyclesna.com

RIDE MORE FOR LESS… A LOT LESS! Thanks Husqvarna !

April 6, 2011 – Corona, CA – They may have rolled out the new financing plan on April 1st, but Husqvarna is not joking around. “Husky wants to help you Ride More, so we are introducing 2.99% financing on all 2011 models,” says Husqvarna’s National Marketing Manager Corey Eastman. “For any 2010 models your dealer may have remaining on the showroom floor, 0.99% financing is available!”

To further sweeten the Ride More For Less deal, your Husqvarna dealer has the ability to finance up to 130% of the bike’s purchase price and up to 60 month terms on approved credit. “That means you Ride More, while putting less down, paying less interest and enjoying lower payments for up to 60 months,” explains Eastman. “Need I say More?”

What’s the catch? “Only one catch, this program is intended to run from April 1st through the end of May so if you don’t act right now, you may miss out,” claims Corey. “Great motorcycles, great financing… no fooling! Now is the time to Ride More for less… a lot less!”

RIDE MORE FOR LESS… NO FOOLING! Get 2.99% APR 60-month financing on new 2011 Husqvarnas. Amazing 0.99% APR financing on new 2010 and prior models. On Approved Credit. Click for promotion details: www.heroesridehuskys.com

See the entire Husqvarna Motorcycle lineup ( click