Sprint Phone Recycling Goal Gets a Boost With Vespa USA Relationship

OVERLAND PARK, Kan.–(BUSINESS WIRE)–Today, Sprint Nextel [NYSE:S] and Vespa USA announced a new customer contest to drive greater participation in Sprint’s Buybackprogram by offering customers a chance to win a new fuel-efficient Vespa LX 50 motor scooter. Between June 26 and August 20, wireless users who return their old or unused cell phones to Sprint can receive up to $250 instant credit toward the purchase of a new wireless device and will be able to enter to win one of six Vespa scooters athttp://sprint.com/govespa.

Winners of the Vespa scooters also will receive the new Samsung Replenish™, the fourth eco-friendly device from Sprint, one of its latest Android devices. All devices returned through the Buyback program either will be recycled or re-purposed to continue Sprint’s momentum toward its zero waste policy and 2017 goal to recycle nine mobile devices for every 10 sold.

With its recently announced Electronics Stewardship Policy, a key component of the company’s efforts to reduce improperly disposed e-waste, Sprint is providing customers responsible end-of-life solutions for their mobile devices. Since 2001, Sprint has collected more than 24 million phones for reuse and recycling. Currently, only 10 percent of phones in this country are recycled, leaving more than 140 million mobile phones in landfills each year.

“We are excited to join with Vespa to make this special offer available to new and existing Sprint customers,” said Matt Gunter, Sprint vice president of consumer marketing. “Our aim is to address the entire lifecycle of the mobile devices we buy and sell – it’s a win-win for our customers, for Sprint and for the environment. While we continue to educate customers on responsible ways to manage e-waste, this relationship with Vespa will draw greater attention and enthusiasm to our efforts. We hope to drive greater participation in our Buyback program and to encourage new customers to join us in this initiative.”

As part of Sprint’s loyalty program, Premier customers were able to participate in the sweepstakes in advance of the national promotion that started in April. The Premier customer sweepstakes offered 10 lucky winners a Vespa LX 50 and received a significant response, with more than 300,000 entries submitted. The Premier customer contest ended June 10.

While most participation in the Buyback program will occur in Sprint stores across the nation, customers will also have a chance to trade in their phones as part of the Sprint/Vespa “Green on the Go” Tour. The tour will start on July 2 in San Francisco and travel through Los Angeles, Seattle, Chicago and Boston before ending in New York on Aug. 13. The events, with more information on location and times at www.VespaUSA.com are as follows:

– San Francisco: July 2, 3
– Los Angeles: July 9, 10
– Seattle: July 16, 17
– Chicago: July 23, 24
– Boston: July 30, 31
– New York: Aug. 6 and 13

At the events, customers can:

  • Trade in their phones to be recycled to see whether they can earn an instant credit toward the purchase of a new device or donate their phone through Project Connect.
  • Demo Sprint’s first eco-friendly Android powered device – the Samsung Replenish made partially from recycled materials and recyclable packaging.
  • Participate in a Vespa photo experience.
  • Learn more about the benefits of using a Vespa as an alternative mode of transportation – as part of Vespa’s Vespanomics program.
  • Enter for a chance to win a Vespa LX 50 scooter, Samsung Replenish and three months of Sprint wireless service at each of the six city stops.

“The decision to partner with Sprint was an easy one as we have the same goal: find ways to conserve resources for the betterment of our planet,” said Melissa R. MacCaull, vice president, Piaggio Group Americas. “Sprint’s popular phone recycling program and the use of Vespas as a viable form of alternative transportation to reduce oil and gas consumption, pollution and traffic congestion are two solutions Sprint and Vespa are putting forth and that Americans are embracing.”

Vespa USA, through its Vespanomics program, promotes the use of fuel-efficient motor scooters as an alternative form of transportation that can greatly reduce gasoline consumption and put more money back into the pockets of Americans. Vespa estimates that in the year 2020, if a fraction of licensed U.S. drivers converted a small percentage of their miles to a Vespa, gasoline consumption would be reduced by 3.9 billion gallons per year, resulting in a savings to Americans of more than $21 billion.

Winners of the contest will be announced following Aug. 20 no later than October 1. For more information on the tour dates and the contest, please visit www.VespaUSA.com. To learn more about Sprint programs that protect the environment, go to www.sprint.com/responsibility or follow @SprintGreenNews on Twitter. To learn more about Vespa motor scooters, Vespanomics or to find a Vespa dealer in your area, please visit www.VespaUSA.com or like them on Facebook (http://www.facebook.com/VespaUSA) or follow them on Twitter @VespaUSA.

Sprint GREEN ON THE GO VESPA SWEEPSTAKES

ABBREVIATED RULES

NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT WILL NOT INCREASE YOUR CHANCES OF WINNING. Void where prohibited. Open to legal residents of fifty (50) United States or the District of Columbia, who are eighteen (18) years of age or older at the time of entry. Sweepstakes begins at 12:00a.m. EST on June 26, 2011 and ends at 11:59:59 p.m. EST August 20, 2011. For complete Official Rules, including entry instructions and prize details, visit Sprint.com/govespa. Sponsor: Sprint Communications Company L.P.

“Green On The Go” Tour Sweepstakes

ABBREVIATED RULES

No purchase necessary to enter or win. Void where prohibited. Open to legal U.S. residents who are at least 18 years of age or the age of majority in jurisdiction of residence (whichever is older) at time of entry. Sweepstakes is offered only in San Francisco, California, Los Angeles, California, Seattle, Washington, Chicago, Illinois, Boston, Massachusetts and New York, New York. Sweepstakes begins at the dates and times as specified for each live event in the Official Rules. For Official Rules, including entry instructions and prize details, visit the Green on the Go booth at the live event. Sponsor: Sprint Communications Company L.P.

Sprint’s Sustainability Program

Sprint’s industry-leading role in corporate responsibility and environmental sustainability continues to receive recognition. For the second year in a row, Sprint ranked highest among all U.S. telecom companies on Newsweek’s 2010 Rankings of America’s Greenest Companies at No. 6, up from No. 15 in 2009. Sprint was also ranked highest among the wireless carrier industry on the Carbon Disclosure Project’s “Carbon Disclosure Leadership Index.” Sprint also received Frost & Sullivan’s 2010 North American Green Excellence of the Year Award in Mobile & Wireless for its demonstrated leadership and commitment to the reduction of greenhouse gas emissions, proactive approach to the deployment of renewable energy, and aggressive cell-phone recycling efforts. To learn more about Sprint programs that protect the environment, go to www.sprint.com/responsibility or follow@SprintGreenNews on Twitter.

 

Scooters: Size Doesnt Always Matter Opens June 18

LOS ANGELES, May 10, 2011) The Petersen Automotive Museum’s latest exhibition Scooters: Size Doesn’t Always Matter will take museum visitors through a fascinating chronological tour of motor scooter development beginning with the simple Autoped of the mid-1910s to the alternative power vehicles of today.

Over 90 vehicles will be on display in this colorful and quirky exhibit of miniscule motoring. The exhibition opens June 18, 2011, and runs throughMay 28, 2012.

Smaller, more affordable, and easier to maneuver than motorcycles, motor scooters offer an efficient and stylish means to run quick errands and travel short distances. Scooters will show how this genre of motor bike has evolved from simple tube frames with motors to the sophisticated, comfortable, aerodynamic vehicles of today. The exhibit will also illustrate how scooters have been adapted to business and industrial uses, how they have been utilized by the movie and television industry, and how Southern California was once a major scooter manufacturing hub.

Wild or tame, foreign or domestic, old or new, scooters continue to offer a viable and economical alternative to other more traditional vehicles in our motoring landscape and provide a desirable means for free spirited motorists to boldly express themselves without saying a wor

1958 Rumi Prototype photo courtesy of Mario Artavia

 

 

 

PUBLIC PROGRAMS ASSOCIATED WITH THIS EXHIBIT

1955 Allstate, sold by Sears, manufactured by Vespa

 

 

CURATOR’S TOUR- SCOOTERS: SIZE DOESN’T ALWAYS MATTER

Tuesday, June 28, 2011 at 7:30 p.m. in the Gordon R. Howard Gallery

Join Petersen Automotive Museum Curator Leslie Kendall as he guides you through Scooters to explore the unique two-wheeled vehicles that have spawned cult-like followings in some countries and mobilized others. Reservations recommended for all programs.  Call 323-964-6347, emailcdrescher@petersen.org for more information or to RSVP.

 

1962 Fuji Rabbit, Ferrari F-40, Ferrari F-50

 

SCOOTERS AND SUPERCARS DAY

Saturday, July 9, 2011 at 10:00 a.m. to 2:00 p.m. on the 3rd Level Petersen Parking Structure

In conjunction with its summer feature exhibitions “Supercars: When Too Much Is Almost Enough” (3/5/11-10/16/11) and “Scooters” (6/18/11-2/5/12), the Petersen Automotive Museum is hosting Scooters and Supercars Day. The highlight of Scooters and Supercars Day will be the public super car and scooter show.   Only at the Petersen will you see vehicles by Ferrari, Lamborghini, Vespa, and Honda all proudly parked next to one another!  Guest of Honor Steve Saleen will speak about his racing and manufacturing endeavors and technical how-to sessions with Griot’s Garage, The Official Car Care Product Provider of the Petersen Automotive Museum throughout the day will have you polishing your vehicle of choice like never before.

 

PETERSEN AUTOMOTIVE MUSEUM

The Petersen Automotive Museum Foundation is a non-profit 501(c)(3) charity. The Museum is located at 6060 Wilshire Boulevard (at Fairfax) in Los Angeles.  Admission prices are $10 for general admission adults, $8 for seniors, $5 for active military and students with ID, and $3 for children ages 5 to 12. Museum members and children under five are admitted free. Covered parking is available for $2 per half hour with an $8 maximum for Museum visitors. Museum hours are Tuesday through Sunday from 10am to 6pm. For general Museum information, call 323/930-CARS or visit the Museum’s Web site at: www.petersen.org.

 

Vespa Taps Budget-Minded MintLife to Help Consumers Plan a Cleaner, Cheaper Transportation Future

 

 

 

 

NEW YORK, April 13, 2011 –  Vespa USA

is joining forces with MintLife, the award-winning blog of Mint.com, the free personal finance website that helps budget-minded Americans track and manage their money.  To encourage consumers to rethink their transportation and commuting choices, MintLife has added motor scooter ownership to its portfolio of cash-conservation tips.  The more than 1 million daily visitors to MintLife will get a reminder that the road to savings – and foreign oil independence – is even faster when it’s occasionally traveled on two wheels.  An infographic of how motor scooters can change the urban transportation landscape, along with examples of how major U.S. cities from New York to San Francisco have joined the cause with special incentives for riders, is available at Vespanomics 2020.

 

Showing the measurable benefits of switching a percentage of vehicle miles to motor scooter miles is just one part of Vespanomics 2020

, Vespa USA’s forecast of how scooters can contribute to reducing our nation’s foreign oil imports by a third by 2025 – the target set by the current administration.  Vespa USA has been committed to educating consumers and officials about the tangible benefits of motor scooter commuting since introducing Vespanomics in 2006. The call to action today is no less urgent.  With fuel prices on the fast track to $4.00 per gallon, finite U.S. oil reserves and a national mandate, the need for reducing gas and oil consumption and ultimately foreign oil dependence is more important than ever.

 

As the Vespanomics 2020 data points out, it’s easy to make an immediate impact. From 1990 through 2000, there has been an average annual increase of 2,325,000 licensed drivers.  Looking forward to the year 2020, it is estimated that we’ll have nearly 237 million licensed drivers in the U.S., each averaging 14,274 miles annually. If just 10 percent of these licensed drivers shifted 33 percent of their miles to motor scooters, gasoline consumption would be reduced by 3.9 billion gallons per year.  That’s a reduction of 198 million barrels of oil from American ports, saving our nation $21.4 billion per year.  Motor scooters don’t just sip fuel; the new generation also runs super clean.  This occasional switch to two wheels would also reduce carbon dioxide emissions by 77.3 billion pounds annually and create in excess of 100,000 new domestic jobs

If Americans embrace Vespanomics over the course of the next decade, states and cities will need to make strides in ensuring that riders have a safe environment and incentives to switch. Some major cities aren’t waiting around – they’ve taken a leadership role in boosting ridership by creating awareness-building programs and proactively providing attractive incentives.  For example, San Francisco, Boston, Cincinnati,Seattle, and New York have all added special – and in some cases, free – parking for scooter commuters.

Key findings include :

If 10 percent of licensed drivers shifted 33 percent of their miles to two- or three- wheels:

o    Gas consumption reduced by 3.9 billion gallons/yr. (reduction of 198 million barrels of oil, saving the U.S. $21.4 billion/yr.)

o    Emissions reduced by 77.3 billion pounds/yr.

o    Create in excess of 100,000 domestic jobs

 

For more information on Vespanomics 2020, visit www.VespaUSA.com

or www.vespanomics.com.  For additional updates and news, check in often at www.Facebook.com/VespaUSA.

 

 

 

 

KYMCO USA Sponsors First Annual Scooter Only Land Speed Trials

November 21, 2010, Historic Route 66, Devore, California

Spartanburg, S.C. (November 10, 2010) – KYMCO USA is pleased to announce their sponsorship of the First Annual Scooter Land Speed Trials.  This unique event will take place on Historic Route 66, Devore, CA on November 21, 2010.

The Motor-Scooter International Land Speed Federation (MSILSF) is the newly created and self-appointed sanctioning organization of motor-scooter land-speed records.  The need for this organization came about due to motor-scooter riders’ desire to participate in the AMA/BUB land speed trials at Bonneville. When their proposed changes to allow scooters and create a separate scooter class were rejected, the Motor-Scooter International Land-Speed Federation (MSILSF) was formed.  While there may be some changes in the AMA/BUB rules for 2011, the MSILSF decided to host a scooter only event this year.

KYMCO USA, with its reputation for quality scooters, was an obvious choice for a sponsor.  This alliance goes nicely with their involvement in the recent Scooter Cannonball Run.  The MSILSF will have several different classes and KYMCO has scooters that could participate in nearly all of them.

In fact, four riders have already registered to ride in four different classes on KYMCO scooters.  Daniel Smith of San Diego, CA will be riding a KYMCO Super 9 50cc in the 50cc class.  Also from San Diego, Alan Spears will cover the 70cc class on a KYMCO S9 Malossi 70cc. Michael Tockey, a KYMCO Dealer in Indianapolis, IN will be riding a KYMCO Super 8 in the 150cc class.  And in the 250cc class, Richard Newman from Oceanside, CA is entering on a KYMCO Grandvista 250cc.

We are excited to be part of this historic race and to be a sponsor for the first ever Motor Scooter World Land Speed Record being set.  KYMCO USA is moving to the forefront of the scooter world, so it only makes sense for us to be involved,” explained Rick Pawelka, Director of Marketing at KYMCO USA.

The race will be run one scooter at a time over a measured half mile course marked by cones and trophies will be awarded to persons attaining the highest top speed in each class. The records will stand until broken at the next annual event.

For more information and to register for this event, go to the Motor-Scooter International Land Speed Federation’s website at http://www.motorscooterlandspeedfederation.org/.