ULTIMATE BUILDER CUSTOM BIKE COMPETITION FINALE TO TAKE PLACE AT DAYTONA BEACH BIKEWEEK

Ultimate Builder bike show wraps up in Daytona

Daytona Beach (March 3, 2011) – The Progressive International Motorcycle Shows is set to host the Ultimate Builder Custom Bike Competition: United States Championship, at Ocean Center Daytona Beach Wednesday, March 9 to Friday, March 11. This elite custom motorcycle builder competition will feature winners from previous stops on the tour, as well as local custom bikes from the Daytona Beach area. Top winners will receive up to $6,000, for first place in class.

From New York to California, more than 300 custom builders have competed in the Ultimate Builder Custom Bike Competition for a piece of the $90,000 cash purse prize. All participants in the Daytona competition will receive a professional photo shoot of their bike, in studio, at the show. Winners will be announced on Friday, March 11, at 3:00 p.m.

The Ultimate Builder Custom Bike Competition uses a three class format with motorcycles categorized as freestyle, modified Harley or performance custom. Judging will be conducted by the competitors themselves, with the top five builders in each class receiving awards, as well as a special “people’s choice” award to the builder who receives the most votes from show attendees.

For the first time ever, Progressive Insurance is the title sponsor for the 12-city tour. The show will be open to the public Wednesday, March 9 through Saturday, March 12, at Ocean Center Daytona Beach, located at 101 North Atlantic Avenue, in Daytona Beach. Show hours are Wednesday, from 12 p.m. to 5 p.m. and Thursday through Saturday, from 10 a.m. to 5 p.m. Admission to the event is FREE. For more information, call 800/331-5706, text “MOTO” to 23333 (standard text messaging rates apply) or visit www.motorcycleshows.com.

 


Get your “Flo” on at Progressive IMS Shows

Photo with Flo!

MAYFIELD VILLAGE, Ohio, Nov 18, 2010 — Bikers who’ve dreamed of hitting the open road with Progressive’s always happy-to-help sales clerk, Flo, now have the opportunity to do just that at the Progressive International Motorcycle Shows(R). The 12-city powersports tour is sponsored by Progressive, the country’s number-one provider of motorcycle insurance.

At the Flo photo booth, riders can hop on a bike next to a virtual Flo and get their photos taken against a variety of backdrops, including a highway, desert or mountains, or, for the more adventurous, under the sea or on top of the moon. Bikers can then immediately share their photos with friends by uploading them to the Progressive Open Road Experience on Facebook.

“Being the title sponsor of the Progressive International Motorcycle Shows gives us a great opportunity to interact with motorcycle enthusiasts face-to-face in fun, new ways,” said Dawn Boston, advertising specialist at Progressive. “We invite all show attendees to stop by and say hello.”

In addition to getting their photos taken with Flo, show attendees can:

Share their opinions and see how they compare to other riders by answering questions like “What’s your favorite riding route?”, “How many tattoos do you have?” and “What’s your favorite bike rally?” As attendees respond, their answers will appear in real-time on large screens so they can see how their opinions compare with those of others. Win prizes including a helmet bag, lip balm, tire gauge, T-shirt or sunglasses. One lucky person at each show will win a $400 gift certificate from bikebandit.com for a custom leather jacket. Get answers to their most pressing insurance questions by talking to Progressive insurance experts. Kick back, relax, and rest their feet in the Progressive lounge.